SMS Broadcast in Education – Importance & Application

Home SMS Broadcast in Education – Importance & Application Did you know that 90% of SMS messages are opened and read within 3 minutes of sending them?    In such a scenario, it’s a highly beneficial mode of communication to convey immediate information.    It’s specifically helpful for the education sector that requires frequent transfer of information since the pandemic began. Let’s move further and see how the education sector relies on SMS Broadcasting to convey relevant messages. Keep Your Audience Updated Of The Happenings At All Times After the pandemic, keeping personal touch alive became a hassle. Businesses started relying on varied forms of communication to ensure no relevant information remained unconveyed.    Let’s take a look at how The Australian Health & Management Institute-AHMI used  SMS Broadcasting to its advantage.    This is one of those universities that relied on the traditional method of collecting information for recruitment. One of the significant flaws in this method is wrong information. Sometimes students input inaccurate information unintentionally, while other times, it’s hard to understand their language.    AHMI decided to change its ways of collecting information and shifted entirely to SMS surveys. The tools available on the web ensure the sent information gets inserted into the database. This saves the time of staff who otherwise completed the task manually.   The response rate was very high after the university inculcated SMS surveys. Apart from getting all relevant information regarding students, it also helped develop relationships.    The university kept the students updated with the happenings and sent timely reminders.    Don’t stay stuck with the myth that SMS Broadcasts have to be promotional. Apart from using it to inform students about admission openings, you can curate engaging and relevant messages. The goal is to stay connected with your target audience to ensure they don’t shift their preferences.    Remember that they plan on spending sufficient time on the campus. It’s your responsibility to add to their excitement.  Make your messages encouraging enough to make them ask questions. Your goal should be to answer all the queries in their minds. After COVID-19, the traditional method ceased to exist, so universities were left with all the online forms of communication.    But emails hardly get opened, and phone calls are mostly ignored.  In such a scenario, relying on SMS Broadcast seems to be the most viable option.    Schools and universities that never sent out SMS Messages before the pandemic need a solid plan. Make sure you jot down relevant things to include in your messages to avoid annoyance. Sending Timely Reminders For the smooth working of the education sector, one must receive the fees on time. Sending consistent reminders will ensure any sort of delay is avoided.    You can easily show the breakdown of fees in the message to avoid confusion. Any specific or extra payment reminder can also be sent.    Another general delay is in the admission process. Students are unaware of the application forms being filled.    Reminding students that their application form date is near will keep them prepared.    Make sure you mention all important documents they must have to avoid any last-minute hassle.    Here is a case study showing how Guni SMS used two different methods to procure 100% college admissions.    Before taking admissions, students and parents have many doubts running through their heads. In such a scenario, they tried to make it easier by sending bulk messages and using two different strategies.    In the first case, they sent an SMS and inserted a number the student can give a missed call to. The college then contacts those students and provides all necessary information.    Some students or even parents are hesitant about making calls. The second strategy goes in their favour as they insert a short URL. This URL takes them to varied options, including videos, audio, and text, to convey every relevant information.    After using these two strategies, the response from students was terrific. They were eager to have more information about the college.    You cannot expect your prospects to reach out to you directly. The best way is to lure them in at their convenience.    The college started receiving bulk queries and eventually succeeded in turning questions into admissions.    SMS Broadcasting for Education is specifically helpful for younger audiences since they are quick to respond.  SMS Broadcast Templates For Educational Institutions In the educational sector, we often come across similar questions or queries.    To ensure your team replies to queries faster than ever, they need to be prepared with templates.    To make your task more accessible, we have some templates based on the most commonly-asked queries. Admission Inquiry “Hi <FIRST NAME>, thank you for reaching out to School Name>. I’m <STAFF FIRST NAME>, your admissions counsellor. I look forward to assisting you. Please feel free to text me here or drop a missed call at <NUMBER>if you have any questions.” Follow Up “Hi <FIRST NAME>, it’s <STAFF FIRST NAME>, your admissions counsellor at <School Name>. Do you have any questions for me? Looking forward to assisting you with any doubt you have.” Application Deadline Reminder “Hi <FIRST NAME>! This is <STAFF FIRST NAME> from <School Name>. I wanted to check in with you since the deadline to submit your application is near. Can I help you with any doubts that you still have before your ultimate decision? Are you still considering <School Name>? Thanks!” Event Reminder “Hi <FIRT NAME! We are excited to announce <NAME OF THE EVENT> being organized on the campus at <DATE AND TIMING> We heartily welcome you to participate in the event and share the fun with us. We are looking forward to your presence. For any further details, reply to this message. Thanks! Giving Them A Space To Put Up Their Questions As discussed earlier, students often struggle with many questions in their heads.  No one goes through the hassle of calling up individual institutions to get assisted.  Let’s look at a thoughtful strategy used

How to Use SMS Marketing for Shopify ?

Home How to Use SMS Marketing for Shopify ? Email is outdated due to higher rate of spamming and e-commerce has its existence through advertisement only. So what next to do if not opting for the best alternative available which is SMS marketing ?  Yes, honestly there are options other than SMS marketing but they can not beat the superpower of this era and be the new superhero like bulk SMS.  Let’s discuss how one can grow ecommerce unbelievably by SMS marketing. Skyrocketing your sales is easier than ever before with SMS marketing. Grow incredibly and let your business rock with highest opening rates, great customer relationship management and hiked ROI.  Not only this but SMS marketing is comparably the most affordable way out to generate leads and communicate with potential customers. All you gotta do is add up creative content to your messages and get the right timing in your hand. And, here you go, boosting your sales with a huge customer base out there.  Things to consider before you start with SMS marketing Mantra is know your terms I.e., SMS marketing + keyword + short codes will always work. Before you start, you should get familiar with what these things are and how everything actually works. Let’s get a minimal insight of all three –    SMS Marketing – Another name for text messages is SMS, which stands for short messaging service. When SMS marketing is used in conjunction with a well-thought-out strategy, it offers an exceptional return on investment (ROI). To increase interaction with your existing marketing initiatives, such as social media, email newsletters, and direct mail adverts, you can incorporate it into your present marketing strategy. Keyword – To help you gauge the effectiveness of a campaign, you can construct keywords, which are specified words or brief phrases. Every advertisement you create can have its own unique Keyword, and you can check the number of times people texted it to your unique code. Short codes – The contact information associated with your SMS marketing account is known as a short code. Short codes eliminate the need for you to collect and send messages to clients using your personal cell phone number.   Knowing the terminologies is important to work it most effectively. Things will work when you know them in and out and have an idea how to convert it to your benefit.  Get a strategy and build a plan before you start Don’t simply register for SMS messaging and commence sending texts casually. Create a plan of action beforehand. Consider the purpose of that SMS you want to deliver before you actually do it along with the justification for sending it. Which behaviour would you like to see in your audience ? How can they benefit from your message? Do they genuinely want to receive your SMS message? Newcomers frequently send texts to persons who haven’t agreed to accept them and send texts to plenty of users at once; we’ll cover this too much in the fourth tip. By creating a strategy for when and how often you would like to deliver SMS messages to your customers, you may avert the first error. Knowing more about your audience will help you write texts that are more in line with what they desire to read. What do folks consider both appealing and morally reprehensible? Do they usually reply to your SMS during the daytime or on certain days of the week? Be careful to provide customers something that is of actual worth and maintain your conversations brief. Choose the best provider available – How did you decide which SMS technology company to choose out of the many that are available? As a Shopify business owner, you have access to software solutions that are customised to your unique needs. Run effective marketing campaigns for your shop with the help of Guni Sms’s Shopify integration. It is the greatest SMS application, in our opinion, for Shopify stores. Shopify shops may take advantage of a comprehensive functionality offered by Guni SMS to make the most of their SMS marketing campaigns. You may add suggested product photos, personalised product recommendations, issue abandoned cart notifications, verify orders, delivery and others.   Rely on professionals only –   If you are wondering why Guni ? The Answer is because it has got everything you may desire.  Guni SMS provides you outstanding support for whatever needs you could wonder about. It’s based  in Sydney, Australia, and it can efficiently make your messages spread everywhere in the nation. It guarantees affordable services with a superior SMS gateway Australia that is simple to use. Neither a financial strain nor a hassle for your essential business functions.  It offers you remarkable services in relation to integration with website or mobile application integration and simplifies your life practically through automation. Simply integrate and inform your customers of everything in process for their product.  In order to keep you all updated, Guni bulk SMS Australia service offers you real-time reports and suggestions. To see how well Guni SMS works for you, take advantage of free credits. By signing up with Guni SMS, you can let us handle all of your marketing concerns and let us improve your company so you can sit back and focus on your main activities. How beneficial SMS marketing is for ecommerce? Highest possible interactiveness with SMS marketing – Compared to emails or any other method of communicating with your potential consumers, bulk SMS have a greater opening rate. To maintain your brand’s reputation and encourage additional contact, it’s critical to deliver the appropriate message at the appropriate moment. Bulk SMS are sent more quickly because they only require a few moments to dispatch and give you information on the expected time of arrival. Reduction in abundant carts – Ensure that your Shopify account has SMS API integration so that it can send messages and notifications on your behalf about anything you specify. This will enable you to keep your customers informed about the status of their carts, automatically, via SMS, and to offer discounts