The power of using SMS broadcast in your business

SMS broadcast, sometimes referred to as bulk SMS or mass SMS transmission, is a well-liked way of getting in touch with consumers, customers, and coworkers all over the world. You can rapidly and effectively communicate with huge audiences through SMS broadcasts. 

For instance, government representatives might alert citizens to potentially fatal circumstances when there is poor weather. While business owners inform customers about the goods that are offered for sale or that may be ordered. To put it simply, SMS broadcasting is used to share critical information that advances marketing initiatives.

Nine out of ten Australians possess smartphones, according to the Deloitte study Mobile Nation, 48% of Australians claim to check their phone at least once every 30 minutes. 

Many organisations have now used SMS broadcast as a technique to efficiently communicate with their consumers as a result of the surge in mobile phone use. 

Learn how SMS broadcasting functions, how businesses utilize SMS gateway, and the advantages of utilizing SMS gateway if you’re looking for a means to engage with people right away and improve communication in your company.

How to implement SMS broadcast in your company 

There are several uses for SMS broadcast. It offers a variety of chances that are not offered through more conventional communication methods like email. 

Many businesses throughout the world still favour email as their primary means of communication. Email doesn’t have the same immediacy as SMS, though, with an average email open rate of only 17.8% as opposed to an average SMS open rate of almost 98%. 

Bulk SMS delivery guarantees that your communications reach their intended recipients without being buried in spam folders. 

Use of SMS broadcast in a corporate setting includes, for example: 

• Rostering: the practice of notifying and reminding employees of their shifts.

• Customers are contacted via SMS marketing for new product releases, in-stock updates, and special offers. 

• Reminders about events are given to attendees as invites, confirmations, and reminders of their participation. 

• Customers are provided order alerts to keep them informed about orders, shipping, and dispatches. 
• Consumers are issued mass alert alerts in the event of system failures, security breaches, or crises.

Advantages of SMS broadcast

In contrast to email, SMS broadcast is a highly personalised method of communication that enables you to immediately interact with your consumers in order to establish and preserve strong connections. 

Dynamic fields allow you to customize an SMS broadcast while delivering it using Guni. Customizing fields like first name, last name, appointment date, appointment time, and more is part of this.

Improves effectiveness 

No matter what sector your company operates in. SMS broadcast gives you the capacity to quickly spread information to a big audience. 

You may send bulk SMS to thousands of individuals in a matter of seconds with Guni’s is quick setup and convenience of use, improving communication efficiency in your present business operations with clients and staff.

With Guni’s quick setup and convenience of use, you can send bulk SMS to thousands of individuals in a matter of seconds, improving communication efficiency in your present business operations with customers and workers.

Ties into your current systems 

Utilize the Guni’s SMS API to integrate SMS into your current business apps and workflows. You will then be able to send and receive SMS messages as well as SMS broadcasts directly from your present systems. 

Scheduling, the choice to obtain a personal virtual SMS number, and sophisticated reporting capabilities are further Guni’s features. 

Impact sales

What effects do texts have on sales? 

Everybody wants to improve sales, but how? 

Did you know that 48% of people under the age of 40 have used their cellphone to respond to a call or text message by browsing or making a purchase online? 

The armoury of a contemporary salesperson includes a variety of tools. Finding efficient communication channels with your potential consumers is the key to it all. 

The phone call is a certain technique to obtain results, but there are alternative strategies that work just as well. Among them is an SMS gateway.

Texting is a terrific tool for sales teams to remain in touch with clients and get their message over to them swiftly. There are innumerable reasons to text sales prospects, and soon enough. Owing to the 1:1 service that texting provides, you’ll be turning those prospects into customers. 

Ask your sales staff to keep track of the higher open rates that text messaging has compared to email if you still have any reservations. 

Not only are in-person sales currently lacking, but so is the chance to develop a close relationship with your clients. 

In addition to revolutionising your sales, texts and broadcast messages can help you establish enduring bonds with your customers.

Affordable communication 

SMS broadcast may be a very affordable alternative to other traditional marketing channels, such as TV, print, radio, and internet advertising, for companies in the advertising or marketing industries looking to create leads.

From the very first SMS sent, you may start experiencing a decrease in marketing expenditures thanks to SMS charges as low as 6 cents.

Additional benefits:

• Reclaim time for your sales: Be more efficient by sending an SMS instead of making individual calls, which will save you time and money. 
• Make contact quickly and effortlessly:  with the stroke of a button, inform your consumers about new releases, goods, and discounts. 
• Personalize your conversations in order to establish rapport and trust. Naturally, the chance of a sale will increase. 
• Create a good reputation by following up through SMS gateway after a transaction and providing a point of contact should they have any additional needs. Good ratings are important! 

Text messages and replies are automatically recorded as ongoing conversations by Guni and saved in your CRM. As a result, management teams have better visibility into all contacts at all levels.

Try SMS broadcasting by Guni now!