AJAX-How Guni Helped Ajax Football Club in Albert Park, Victoria, Raise Donations

Home Case-Studies AJAX How Guni Helped Ajax Football Club in Albert Park, Victoria, Raise Donations? Background: Ajax Football Club, located in Albert Park, Victoria, had undertaken a significant project to construct new toilet facilities and additional amenities for their members and fans. However, securing the necessary funds through traditional methods took a lot of work. Social media campaigns were costly, and email marketing needed higher open rates. Recognizing the urgency, Ajax team reached out to Guni for an innovative solution. Challenge: Quickly generate funds for the club’s new facilities. Navigate the issues of high-cost social media promotions and ineffective email campaigns. Solution: Guni’s team, with their expertise, developed a tailored approach: Contact Import and Organization: Guni worked meticulously with Ajax to import and optimize their contact list, ensuring targeted outreach. Tailored Content: Acknowledging the previous email campaign’s shortcomings, Guni curated highly personalized content that emphasized the communal benefits of the new facilities and the essential role of individual contributors. Real-time Response Management: To keep momentum, Guni assisted in addressing responses immediately, ensuring queries or donation intentions were answered. A Special Offer: To spur donations, Guni proposed a unique incentive: for every donation of $1000, the club would place a commemorative nameplate in the new facility. This offer appealed to both individual pride and a sense of community legacy. Outcome: In a remarkably short span of three hours post-launch, the campaign garnered enthusiastic responses. Ajax secured commitments from 25 to 31 community members, each donating $1000.  Conclusion With Guni’s help, Ajax Football Club ran a successful SMS campaign. In just a short time, and without spending a lot, they got great results. It shows that with the right approach, you can do a lot with a little. Testimonials “Guni’s approach to fundraising SMS campaign for Ajax was commendable. As a long-time supporter of the club, I was impressed with how quickly the SMS campaign helped us to reach our audience and helped us to achieve our goals.” Alida Lipton, Ajax Football Club, President Talk to Team

How Gunisms Helped Sunboost Achieve a 30% Increase in Customer Engagement during Sales

Home » Case Studies » Sunboost How Gunisms Helped Sunboost Achieve a 30% Increase in Customer Engagement during Sales? The search for alternative energy solutions has never been more pressing in the wake of rising energy costs and growing concerns about environmental sustainability. As governments, businesses, and individuals explore various options, solar power emerges as a frontrunner in renewable energy. Among companies leading the charge in Australia’s solar revolution is Sunboost—a pioneer in providing affordable and highly efficient solar power systems for both residential and commercial spaces. When Communication Speed and Reliability Become Deal-breakers: Navigating the Obstacles at SunBoost For us, SMS is far more than just an auxiliary communication channel; it’s an essential lifeline that fosters immediate connection with our customers for real-time updates and swift decision-making. In such a demanding landscape, our needs are clear: an SMS provider must not only be fast and reliable but also offer localized support and the agility to adapt to our evolving business requirements. Regrettably, our former provider was not up to this task. The shortcomings we encountered had far-reaching implications, affecting both our sales and brand reputation. Specifically, the challenges were: Missed Opportunities We noticed a disconcerting trend of missed ‘hot deals,’ primarily because crucial SMS notifications were delayed or, worse, never delivered. This resulted in lost sales opportunities that could have otherwise significantly impacted our bottom line. Unreliable Service The failure of our former SMS provider to consistently deliver messages on time was not just an operational hiccup; it was a serious flaw that undermined customer trust and reliability in our services.   Slow Adaptability In a field where quick adaptation to market needs is vital, our previous provider’s inability to keep pace with our changing communication requirements further hindered our operational efficiency. The cumulative effect of these issues created a significant bottleneck in our operations, not just leading to lost sales but also tarnishing our hard-earned market reputation. In today’s fast-paced renewable energy sector, having a robust and efficient communication system isn’t a luxury—it’s a must-have, and it was evident that our existing SMS solution fell woefully short. Crafting a Tailored Solution: The Gunisms Approach to Resolving SunBoost’s Challenges When SunBoost reached a tipping point with their customer communication woes, our team at Gunisms was committed to developing a tailor-made, feature-rich solution that would cater to their unique needs. Comprehensive Evaluation: Our detailed analysis of SunBoost’s existing SMS usage provided us with invaluable insights into their specific requirements, speed being a key factor. This served as the blueprint for our customized solution. CRM Integration: We integrated our SMS platform seamlessly with SunBoost’s existing CRM, streamlining the sending and receiving of SMS messages. This ended the delays that had become a bottleneck in their customer communication. Real-Time Notifications and Webhooks: Our robust SMS gateway enabled real-time delivery notifications and incoming SMS via webhooks. SunBoost could now act on customer interactions instantaneously. Dynamic Sales Rep Mapping: We built a custom SMS feature that allowed the assignment of sales reps to particular leads or customer queries dynamically. This feature was instrumental in helping their sales reps to follow up with leads and communicate more effectively with customers. Multimedia Support: Recognizing that visual information is often crucial in the renewable energy sector, we enabled the capability for customers to send images—whether it be of their house, roof, or utility bills—directly to sales reps via text. Our system forwarded these images directly to a webhook and also embedded them in email notifications, allowing for a richer, more informative customer interaction. Email Alerts for Sales Reps: Sales reps received immediate email notifications whenever a customer replied via SMS. These email alerts included any attached images directly embedded in the email body, offering a comprehensive view of customer interactions. Measurable Results: The Impact of Gunisms on SunBoost’s Operations The true test of any solution lies in the tangible benefits it brings to the table. In the case of SunBoost, the results of implementing our custom SMS solution were nothing short of remarkable: Accelerated Quoting Process By enabling customers to send images of their house, roof, and utility bills directly via text, SunBoost saw a 31% increase in image receipts. This visual data expedited their quoting process, allowing the sales team to send quotes 17% faster than before. Cost Efficiency Our optimized SMS gateway also led to financial benefits, manifesting in a 10% reduction in SunBoost’s SMS sending costs. This created room in their budget for other critical business operations and growth initiatives. Enhanced Customer Engagement One of the most striking impacts has been the heightened level of customer engagement. Our solution facilitated easier booking of calls, more efficient follow-ups, and a streamlined process for gathering customer reviews. What SunBoost Has to Say? “Guni and Kapil collaborated closely with our technical team and delivered exactly what we needed in an impressively short timeframe. The level of customer support we’ve received from them is unparalleled; it’s the best we’ve ever experienced. We thoroughly enjoy working with Guni and Kapil and would happily recommend them to any company dealing with high volumes and custom requirements.” In Summary: Transforming Challenges into Opportunities The search for alternative energy solutions has never been more pressing in the wake of rising energy costs and growing concerns about environmental sustainability. As governments, businesses, and individuals explore various options, solar power emerges as a frontrunner in renewable energy. Among companies leading the charge in Australia’s solar revolution is Sunboost—a pioneer in providing affordable and highly efficient solar power systems for both residential and commercial spaces. Call to Action Ready to transform your communication strategy and operational efficiency just like SunBoost did? Click here to contact us for a personalized consultation or call us at 1300 011 117. Let’s turn your challenges into your next big opportunity. Talk to Team